It is essential for every business owner to be familiar with the regulations of the Trade Names System in Saudi Arabia, as he must adopt a trade name that he registers in the commercial register, whether this name is his personal name or an innovative name or both, or it includes information or indications related to the type of commercial activity for which it is dedicated, provided that this name is appropriate, not misleading or in violation of the rules of Islamic law.
However, if the trade name is already registered and you wish to modify it, this is the subject of the following lines, as we provide you with the expertise of legal experts regarding the provisions for modifying the trade name according to the regulations of the Trade Names System in Saudi Arabia, so follow us.
It is the name that an establishment uses to distinguish itself from others in the market, and it is an integral part of the marketing strategy, building the brand, enhancing the establishment’s identity, and increasing its recognition among customers.
Therefore, specialists advise the necessity of choosing a distinctive trade name that is easy to pronounce and remember, and that expresses the nature of the work and the values that the establishment represents. It is also necessary to verify the availability of the name and its non-conflict with previously registered trademarks, with the necessity of applying the conditions stipulated in the Trade Names System in Saudi Arabia.